I’m a sucker for fashion with a cause and just found out Nine West is doing something cool for Fashion Targets Breast Cancer this New York Fashion Week.

Partnering with the CFDA, fashion photographer Nigel Barker, Sony, Omron, Elite, IMG and Marilyn, Nine West is launching a Runway Relief program featuring top models like Coco Rocha, Jessica White, Michelle Alves and Lisalla Montenegro.

Next month at Mercedes Benz New York Fashion Week, the models will rock the limited edition Nine West Runway Relief boot, which has an Omron GOSmart Pocket Pedometer that will track how many steps each model takes while going from castings and fittings to shows and fashion week parties. Every step taken will equal a donation to Fashion Targets Breast Cancer.

To kick off the program on August 31, Nigel Barker will photograph the participating models in an iconic NYC location. The photo shoot will be streamed live on Nine West’s Facebook Page and at Modelinia, so be sure to stop by to meet Nigel or to tune in online!

A limited supply of the Runway Relief boot ($199) will be also be available for Nine West Facebook fans exclusively, starting on August 31 (photo after the jump).

On a separate note, if you aren’t already a fan of Nine West on Facebook, check out their page. The digital nerd in me loves how they are using Facebook as a platform to sell special offerings to fans.

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