Archive for the ‘marketing geek’ Category

Congrats to Jennine and Independent Fashion Bloggers (IFB) for the success of the Evolving Influence Conference during New York Fashion Week!

(Bryanboy, Tavi & Susie Bubble talking before the panel…all three are just lovely in real life!)

I was thrilled to be a part of it and can’t wait to see how the amazing community continues to grow and evolve. Here’s the recap, written by the lovely Jennine, from IFB!  

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Over the past year, fashion brands have begun to embrace and excel in social media, meanwhile other social media leaders have captured the attention of fashion bloggers. To recognize the top contenders, Yuli Ziv and the Style Coalition hosted the first annual Fashion 2.0 Social Media Awards and the ceremony was held at the beginning of New York Fashion Week. When I was asked to be a presenter for “Next Big Thing,” I was honored to be a part of the special evening.

Sponsored by ideeli and Lucky Magazine, other presenters for the Fashion 2.0 Awards included fabulous bloggers

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While bloggers from all over the world have made their way to New York Fashion Week, one of the most highly anticipated events doesn’t even involve a runway. The first ever international fashion blogger conference kicks off today thanks to Independent Fashion Bloggers. I have the pleasure of moderating the first panel kicking off at 10am EST on fashion blog marketing. Even if you’re not attending, you can peek inside the conference throughout the day because we are going to live stream at: http://heartifb.com/evolving-influence-live! Additionally, we have four bloggers planning to do live updates on their blogs - one during each panel (see below for more details).

We’re also doing a few giveaways to attendees at the conference. Windows 7, who will have an ”experience station” at the venue with new computers for bloggers Read the rest of this entry »

Hi stylish friends! I’m blogging live from The Limited Pop Up Store in Soho for a holiday shopping party. It’s being hosted by Nicole Williams in light of her new book Girl On Top. Coincidentally, I got Windows 7 installed in my laptop today, so I’m immersing myself in that as I go (so far, it’s great).

The pop-up store opened in October and has been so successful, they decided to extend it until December 28. If you’re in NYC, check it out at 134 Spring Street.

6:50PM

I’m on a platform blogging and was dressed by a fab personal stylist named Anthony (more on him soon when I can track him down). They are having 40% off all night and I’m definitely going to take advantage. Lots of rich colors and sparkles with sleek black separates. Here’s what I’m wearing (will get better pics later) a sheer royal blue blouse over a royal blue sequin tank and black cropped skinny slacks with button detail down the calf:

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I’m a sucker for a good contest and a cool interactive marketing campaign! Charlotte Russe has launched the Next Design Star contest where you can submit submit your own design for a t-shirt and the winning entry will receive a trip for two to NYC and a Charlotte Russe shopping spree. Additionally, a top inspired by the winning design will be produced and sold in Charlotte Russe stores.

The above is not an entry, just a visual I had fun putting together for you. Let me know if you enter! If I end up doing one, I’ll be sure to post, but happy to help support your submission Read the rest of this entry »